Thursday, November 23, 2006
amidst the furore of mugging for exams and shaving an abominable amount of leg hair, i found time to blog about -cough cough- SERVQUAL! or better known as service quality. kudos to long and dreadful dates with my marketing textbooks that usually amount to nothing but eventual slumber and tv!definitely, quality of service in singapore has improved. Yet its improvement is incongruent to the speed of globalisation singapore is undergoing. According to a recent article on the Straits Times, Singapore is THE number one globalised city in the world, which is pretty amazing. Strange enough, our progress is not matched with an equivalent increase in service quality.
1. Sales assistants' persistance in rummaging through racks at such violent force even when customers are still browsing is just SO DISTASTEFUL.
2. Telling customers that "everything is on display already" curtly when the customer asks if the one he/she is holding is the last piece. it isnt that difficult to at least pretend to look for other pieces or vary your tone. at least, in the eyes of the customer, you at least attempted to assist him/her. thats why you are called sales assistants, DUUUUUUHH.
3. Chatting merrily about what an explosive orgasm your fling gave you last night (ok this is an exaggeration but you get the drift haha) whilst cashiering is simply so inappropriate. A lackadaiscal attitude towards a customer only stretches the time which you take to do a transaction (ALTHOUGH it may be speedy) and etches a very lousy impression in the customer's memory.
4. Checking customers from head to toe, back and forth and forming judgements about them BEFORE deciding whether to attend to them or not. pppffff. screams discrimination!!
to be continued. im brain-dead and no im not a cantekerous fat bitch. HAW HAW.